Confidential
Pilot Performance Report
The Wharf Hotel
Key results
63
Recommendations actioned
87%
Hit or beat target
$41.2k
Incremental revenue
11×
Return on cost
Predicted vs actual impact
Every recommendation, reconciled against real bookings
Actual revenue matched or beat prediction on 4 of 5 top decisions
The model compounds
Recommendation confidence
81% → 89% as Memory learned the venue
Cumulative revenue impact
$41.2k realized over the pilot
Outcome reconciliation
| Decision | Predicted | Actual | Result |
|---|---|---|---|
| Interstate travel surge, scale interstate early | +$7,800 | +$8,450 | 108% |
| Google Ads quality-score fix | +$3,800 | +$4,120 | 108% |
| Competitor rate match, July 15 to 22 | +$2,800 | +$3,050 | 109% |
| Close third-party channel for peak window | +$2,100 | +$2,290 | 109% |
| Length-of-stay floor, school holidays | +$3,500 | +$2,900 | 83% |
How we measure
Each recommendation carries a predicted revenue impact at approval. Actual impact is reconciled 7 to 14 days post-execution against the venue's booking data, isolating the affected date windows. No recommendation counts until its outcome is measured: "does it work" is a recorded number, not a claim.
Prepared by AVC · Revenue intelligence for owner-operated function venues · grow@AVC
Confidential: figures derived from live pilot booking data. For discussion purposes only.
Confidential: figures derived from live pilot booking data. For discussion purposes only.